Who are we?
We are Baard and Co
At Baard en Co, we deliver the crème de la crème of grooming products to your door daily. What started with beard products has now evolved into a specialization in complete men's grooming, with brands carefully selected in our webshop that is entirely Belgian, meaning everything is handled in-house, without intermediaries. This guarantees you fast and high-quality shipping. Not sure what you need? At Baard en Co, customer focus is paramount. We are eager to help you find answers to your questions and provide advice where needed. Our goal? To become the ultimate destination for men's grooming in Belgium. Because your satisfaction is our top priority!
A piece of history
2018
The year that beards became completely trendy again and beard products were available everywhere, except in Belgium. I was happy to change that. I had been playing with the idea of creating an online shop for a few years after my Crossmedia education. Beard and Co came to life and was mainly focused on, you guessed it, beard products.
2019
Everything is going well and we are happy to expand our range. After some research, it turns out that shaving products are the best next step. Let’s go.
2020
The year of corona. What initially seems like a big challenge, quickly turns into a positive turn of events. With extra time, we can invest in better and more beautiful products. We also choose to add hair products to our assortment because everyone now has to maintain their own hairstyle.
2021
We have experienced tremendous growth and now have more than 250 different products available online.
2022
After another growth to about 400 different products, it is also time to innovate. We are working on improving the webshop to make it more user-friendly and enhance the customer experience.
2023
We kick off the year with over 600 products in our webshop. This year, we want to explore the possibility of opening a physical store and meeting our customers. Stay tuned!
The face behind Beard and Co
Meet Jeroen, the proud founder and boss of Beard and Co and of course a passionate beard wearer. He is ready for you day and night by running this awesome webshop.
And who is ready to welcome you with open arms? Katrijn! She is the logistical genius behind the scenes, making sure everything runs smoothly while we are busy packing your amazing orders.
And what do we do when we're not busy decorating your packages? Well, you can often find us by the water, canoeing or swimming with our furry four-legged friends. Oh yes, we also have two super friendly dogs who make sure your package is picked up on time by the courier. They take their job seriously!
Do you have any questions about Beard and Co or our fantastic products? Don't hesitate to contact us. We are eager to help you.
See you soon
The Team
FOUNDER
Jeroen Convens
CO-FOUNDER
Katrijn Van der Schoepen
OFFICE DOG
King
CHIEF SECURITY